Jade Wang, Google's Community Manager for Google+ Local, posted some helpful FAQs regarding the migration to Google+ Local page from Google Places and Google+ Business page. If you are wondering about what to do and how to do it, then the info below should be helpful.
If you are curious about WHY you should be paying attention to your Google+ Local Page, then you can read this informative post by Jonathan Kasteler. In a nutshell, here are reasons why it is important to pay attention. Whether you want one or not, chances are, you have a Google+ Local Page. You might as well make sure it is claimed and up to date with correct information, because...
- Google+ Local is the convergence of Local search, social and reviews
- Google+ Local is one of the first ways someone may find you on a mobile device
- Google+ Local pages will index, so activity and reviews on your page will have an impact on SEO
- Reviews are going to be better regulated and a new scoring system is in place, so you'll want to keep an eye on reviews coming in and encourage reviews from your best customers. Here are some suggestions on how to do that.
Here are answers to some key FAQs about the migration from Jade:
What you should do during the upgrade to the local Google+ pages?
Should I verify?
- Storefront business with a page in Google+ (under the local business/place category) who are using it regularly: request verification. You will need to get a postcard sent to your business address and enter the PIN. Then, manage this page using the Google+ pages admin. Do not use the Google Places for Business to edit after verifying in Google+.
- Verified owner in the Google Places for Business: continue to manage your information from the Google Places for Business dashboard and please wait for further instructions. We are working on a smooth upgrade process for everyone.
- New storefront businesses: (not verified on Google Places for Business) you may create a page in Google+ (under the local business/place category) and go through the verification process. Then, manage your page through the Google+ pages admin.
What if I’m a ...
- Service area business with address correctly hidden: the upgraded (merged) local Google+ pages are not currently supporting service area businesses. Please continue to manage it via Google Places for Business and hide your address as necessary, detailed in the quality guidelines.
- Big brand or business with multiple locations: There is no way to link a single brand page to multiple local Google+ pages. Continue to manage your brand page in Google+, if you already have on. To manage your locations, continue to use use the Google Places for Business dashboard.
STILL WANT MORE, CHECK OUT THIS GREAT GOOGLE+ LOCAL GUIDE FROM REACHLOCAL: http://goo.gl/u5TUl
Photo from Google